Author: Giliane Mansfeldt – Savvy Shutterbug
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How to Write a Photography Bio That Sounds Like You (Not a Robot)
If you’ve ever stared at a blinking cursor while trying to write your “About Me” page or Instagram bio, you’re not alone. Writing about yourself is weird. Somehow, it feels even harder when you’re a creative trying to show your personality and professionalism at the same time—without sounding stiff, cheesy, or like someone you wouldn’t… Read more
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How to Make Your Photography Portfolio Work for You (Even If You’re Just Starting)
When you’re just beginning your photography journey, creating a professional-looking portfolio can feel like a Catch-22. You need clients to build a portfolio, but you need a portfolio to get clients—right? Not quite. The truth is, your portfolio doesn’t need to be packed with paid sessions. It just needs to be purposeful. Whether you’re using… Read more
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Evergreen Marketing Ideas That Keep Working While You Sleep
Raise your hand if you’ve ever felt completely drained from trying to market your photography business day in and day out. You post, you reel, you story, you email—and just when you catch your breath, the algorithm shifts, engagement dips, and suddenly, you’re scrambling again. Sound familiar? That hustle-burnout cycle is exactly why I’m such… Read more
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Creating Passive Income as a Photographer with Digital Products
Let’s talk about something that doesn’t get enough love in the photography world: earning money without being behind the camera. I know—most of us got into this business because we love the creative process, the connection, the storytelling. But if you’ve ever hit a season where the bookings slowed down, your energy dipped, or life… Read more
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Your Booking Workflow: From Inquiry to Paid Session
So someone found you on Instagram. Or maybe they came across your website after a Google search for “Minneapolis family photographer” and loved what they saw. They click “Contact.” They fill out your form. And then… what happens? This is the part a lot of photographers fumble—not because they’re not talented, but because they haven’t… Read more
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How to Use Blog Posts to Attract Photography Clients
Let’s clear something up right now—blogging is not dead. I know it might feel that way in the age of Reels, TikToks, and algorithm changes every other Tuesday. But while social media is great for quick connection and brand visibility, it’s your website and blog that do the heavy lifting when it comes to building… Read more
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Simple SEO for Photographers: Boost Your Website Traffic
You’ve poured your heart into your website. The design feels on brand, your portfolio is full of images you’re proud of, and maybe you’ve even started a blog. But despite all that effort, your inbox is quiet. The bookings aren’t coming in. And you’re starting to wonder: what’s missing? Chances are, the issue isn’t your… Read more
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Instagram for Photographers: Strategy Over Aesthetics
Let’s be honest—Instagram in 2025 is a whole different world. Gone are the days when a pretty feed and a handful of hashtags could grow your audience and book clients. The platform has evolved, the algorithm has shifted (again), and the pressure to curate the perfect grid? That’s no longer the goal. If you’re still… Read more
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How to Audit and Refresh Your Photography Website
Your website isn’t just a digital business card—it’s your most powerful sales tool. It’s where potential clients go to decide whether or not they trust you, like your style, and want to hire you. But if your site hasn’t had a tune-up in a while, chances are it’s leaving money on the table. A cluttered… Read more